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Search Engine Optimisation (SEO)
Dates
August 20, 2010
September 17, 2010
September 17, 2010
Duration
9.30 am - 12.30pm Half Day
Description
This course looks at the main factors contributing to the successful positioning of your website in search engines. During the course, we examine the behaviour of Search Engines in order to create an effective strategy that can be applied to almost any website.
Who should attend: This course is aimed at anyone seeking to increase their positioning in Search Engine Results Pages (SERPs). No technical ability is required; however a basic knowledge of HTML would be advantageous.
Course Content:
- The importance of SEO
- How people use search engines
- SEO vs Google AdWords
- Picking keywords for a campaign
- Optimising your website for search engines
- How search engines work
- Where are you currently listed?
- How to improve your ranking
Materials
Full Course Notes provided
Lunch
Refreshments provided
Cost for non-members
£135+VAT
Cost for members
£105+VAT
Booking Email
training@scci.org.uk
Venue TBC
As soon as we know where this event is going to be held, we'll let you know.