Hinde House students raise the ‘handle-bar’ with kit designs for charity cycle challenge

A group of Year 10 students from Sheffield’s Hinde House School in Shiregreen put their creativity into gear last month to create kit designs for a cancer charity cycling fundraiser.

The art students had just one week to plan, design and finalise kit artwork for a group of riders from 4Challenge, a fundraising initiative in association with the Sheffield-based Internet Service Provider, ASK4.

4Challenge is taking on its second epic cycling challenge, riding from Scotland to Sheffield this June, to raise money for Weston Park Hospital Cancer Charity. All the funds raised will go towards life-changing projects within the region’s only cancer hospital, Weston Park Hospital.

Last year’s challenge saw a group of riders from ASK4 and other Sheffield businesses complete a 380 mile bike ride, cycling between the four internet exchange points in the UK.

Exceeding their initial target of £10,000, the riders went on to raise an outstanding £30,000 for the provision of a Digital Patient Information System in Weston Park Hospital’s Radiotherapy Department, which treats people from across South Yorkshire.

Weston Park Hospital is one of only a handful of specialist cancer hospitals in England and treats patients from all over South Yorkshire, North Nottinghamshire and North Derbyshire – a population of almost 1.8 million people.

Weston Park Hospital Cancer Charity is the only dedicated charity for the hospital and exists to support the world-class cancer research and to improve the treatment and care for people living with cancer.

This year, in a bid to work alongside a local business and charity, Hinde House School offered a group of students the chance to be involved in a commercial design project. Working on a real design brief, supported by teaching staff and 4Challenge graphic designer, David McNeill, students were tasked with designing the entire cycling kit and leisure wear for the 2016 ride.

The creative designs were judged and Lewis Duffin was selected as the worthy winner. His design will now be emblazoned on the kits of 19 riders from ASK4, Hinde House School, Taylor & Emmet Solicitors, Ship Shape Health, BirchenallHowden and more.

Lewis DuffinExecutive Principal at Hinde House, Chris French, said, ‘Our involvement with ASK4 and Weston Park Hospital Cancer Charity is very important to us. The School Council adopted the cancer charity and the ASK4 charity bike ride as an important partnership once again this academic year. As a result, staff will be taking part in the charity bike ride, and a wide range of fund raising activities will take place in June.”

“The cycling kit design project has been a fabulous ‘spin off’ project for students. They have found the real-life element of the design challenge and the charity cause really motivational. As a result they have worked incredibly hard to create a series of unique and interesting designs. Their effort, team work and creativity has been superb and we cannot wait to see the final designs!”

The competition winner, Lewis Duffin, had personal reasons for getting involved in the project following his Grandad’s treatment at Weston Park Hospital before losing his cancer battle over 18 years ago.

Lewis’s design incorporated the colours and style of a Rubik’s cube after his Granddad, Tony Hall, would play with one throughout his treatment at the hospital to pass the time.

Lewis, from Wincobank, said, “When we were asked to design the kits, I immediately thought about the times my Mum had told me that Grandad had sat having treatment in Weston Park Hospital playing with his Rubik’s cube. The bright colours against the bold black really worked well on the different kit items and stood out.”

“The Rubik’s cube idea not only looks good but it also represents everything fitting together and the numerous ways staff at the hospital went about trying to treat my Grandad’s cancer.”
“Although he didn’t make it, the kit designs are symbolic of all the support and care staff at the hospital gave him and his family during this difficult time – I’m really proud of how my designs have turned out.”

On the 24th June, 4Challenge will leave Edinburgh on 2 wheels with the aim of arriving in Sheffield on the 27th June after covering 310 miles and climbing up to 23,000 feet to raise as much money as possible for Weston Park Hospital Cancer Charity.

Speaking of the challenge, ASK4 director and 4Challenge founder Jon Thornhill commented, “We were amazed and humbled at how much we managed to raise in 2015. Everyone worked so hard and the support we had from the children and staff at Hinde House was just fantastic. We’re all really looking forward to wearing Lewis’s kit design and taking on more miles for such an important cause.”

The cancer charity needs to raise over £2 million this year to enable the funding of committed and new projects that will keep patients at the forefront of cancer treatment.

Throughout 2016, the cancer charity will fund various projects to enable the continued improvement of Weston Park Hospital including the expansion of research studies, improving the way cancer treatments are delivered, and supporting the ongoing care provisions of patients and their families affected by cancer.

Charity Deputy Director, Tina Harrison said, “I am delighted that Hinde House School students are getting involved in this year’s 4Challenge bike ride. They have shown real enthusiasm for the project and even dedicated their own spare time to completing their designs before the deadline.”

“All the designs were very creative and each student involved put huge amounts of effort into incorporating the school and charity elements to produce artwork with real meaning and relevance.”

“It will be true testament to their commitment when the designs are printed on the 4Challenge kits and can be seen by thousands of people from Edinburgh to Sheffield!”

“We are so grateful to the directors and staff at ASK4 who are once again leading the way in forging partnerships to support our cause.”

To find out more about the 2016 4Challenge visit: www.4challenge.co.uk

To find out more about Weston Park Hospital Cancer Charity visit: www.wphcc.org.uk