Alpha Digital partners with The SEO Works to strengthen online visibility through SEO

11th June 2024

Leading IT computing specialist Alpha Digital Solutions has selected award-winning digital agency The SEO Works to help bolster their online presence with SEO.

Established in 2001, Alpha Digital has gone on to accrue well over 20+ years of experience in sourcing and supplying IT products and services to all types of organisations in all market sectors. Their subsequent partnership with cloud-managed IT company Cisco Meraki has allowed them to take their offering to the next level with seamless transitions from legacy networking to leading-edge cloud-based networking for SMB, education and government organisations in the UK.

Following a slight bump in the road when it came to website performance, Alpha knew that to continue their growth plans they would need to take prompt action. Upon inspection, it became clear that their internal resources would be insufficient for the task at hand and to make the progress they wanted, expert help would be needed. With this in mind, the extensive search for an SEO agency partner began, leading to an enquiry with Sheffield-based agency The SEO Works.

The expert agency team kicked things off by performing an in-depth website audit, which identified a range of opportunities that could propel the Alpha Digital website towards their desired level of visibility - all of which were highlighted in a competitive pitch process. The detail of the proposed strategy, combined with a strong track record in the IT industry, made the award-winning agency a perfect fit for the task at hand.

Upon the decision to partner with The SEO Works, Director David Gregory said - “We compared The SEO Works to several other SEO companies, not just locally but nationwide. With a drop in web leads and sales enquiries, we decided our underperforming website needed to be outsourced to somebody who knew what they were doing. After their presentation, it was a no-brainer!”

As a company that has yet to partner with an SEO agency, this campaign will require work to begin from the ground up, utilising best practices along the way. Beginning with laying technical foundations, the SEO team will then build an array of rich content - all helping to contribute towards the end goal of improving search visibility for Alpha Digital.

“We’re absolutely delighted to be selected as Alpha Digital’s SEO partner! As a company with minimal previous experience with an agency, we’re looking forward to showing them what all the fuss is about and achieving the results that they desire. Our proven approach will be a perfect fit for the Alpha website, working from the ground up with best practices implemented throughout. This is a really exciting campaign for us and I know for a fact that the team can’t wait to get going!” said Alex Hill, Sales Director of The SEO Works.

The SEO Works specialises in SEO, PPC, Digital PR, Web and Paid Social advertising and has worked with many clients within the IT sector, including EDC Group, Retail Assist, Resolve, Cellnex UK and Infovista.