CC33 Case Study A Leading Financial Institution

5th March 2013

A Leading financial institution has developed a financial solution designed specifically for SME clients, offering assistance with a whole host of business functions.

The main element was a sales and marketing service. The client needed help in establishing a common platform for discussion on sales and marketing for the SME marketplace and appointed us as supplier. The aim was to strengthen the relationships with existing businesses start-ups, companies experiencing difficulties and those looking for growth of £1m per annum. The initiative was also designed to attract 'switchers' who were prepared to move their custom from competitor banks. Activity: Lead Generation Data Segmentation Appointment Setting Feedback / Quotes from client: The campaign was a great success. We worked closely with the client to assist the project which resulted in CC33 being named as a preferred supplier for client, which has led to further campaigns, generating leads for other divisions, which are aimed to assist over a thousand small businesses in the UK. This campaign highlighted everything that CC33 stands for provision of common sense sales and marketing advice, coupled with a strong ability to deliver. We merged the 'thinking' and the 'doing' in a clear and powerful strategy. To find out more or enquire about partnering with CC33 please call us now on 0114 279 2600 or info@contactcentre33.co.uk.

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