Do you know what impact your marketing is having?

19th November 2014

Measuring and understanding the impact of marketing activity can be complex and time-consuming.

The team at Sheffield-based digital agency Switchstance have come up with an innovative solution to this problem. Gurgl is designed to do the job in a simple and central way. Taking information from commonly used services including Google Analytics, Facebook and Twitter, Gurgl builds a clear picture of the impact your efforts are having, enabling you to focus on doing more of the things that work. Gurgl provides unique insights about who engages with marketing campaigns and where on a website they subsequently look. Gurgl provides a 'complete picture' of marketing activity by also allowing users to quickly input offline activities such as events and telemarketing campaigns in order to measure their effectiveness as part of an overall strategy. Special offer for Chamber members: To celebrate the launch of Gurgl, Switchstance are offering all fellow Sheffield Chamber members a 15% discount when they sign-up. Contact the team on 0114 2866366 or hello@switchstanceIT.com to find out more. Who are Switchstance? Switchstance are web specialists; a small yet perfectly formed team of IT professionals providing innovative digital solutions. The background of the company is in developing innovative solutions using process improvement and software tech know-how. These skills have helped them develop an intelligent product that can also incorporate business-specific software such as Intranet portals, more advanced CRM functionality or document management capability. The team has recently been shortlisted for the Rare Creative Group LTD Digital Communications Award at this years Sheffield Business Awards. Switchstance are also able to offer match-funded digital support to businesses as approved providers on the Government's Growth Vouchers programme www.switchstanceit.com/growthvouchers

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