appoint The SEO Works as their Digital PR agency

21st July 2022

Multi-award winning digital agency The SEO Works have been selected to manage a Digital PR strategy for leading gift card retailer

As one of the largest gift card retailers in the Netherlands, intend to further expand their presence throughout the UK. For that reason an agency that has extensive knowledge of the UK market was required, which led them to The SEO Works who boast over 10 years of experience.

The gift card giants approached the Sheffield-based agency to lead their Digital PR & link-building strategy, in order to improve the strength and authority of their website. The award-winning team carried out an extensive audit and identified a wide array of benefits that the service could bring, not least to their expansion plans.

The online gift card retailer was very encouraged by the expertise and attention to detail that was shown and following a competitive pitch process, agreed to appoint The SEO Works as the agency to lead this strategy for them.

On the decision to appoint them, Jesper Koen, Project Manager UK, said “over the past 13 years we have built up a lot of knowledge when it comes to selling gift cards. Together with this knowledge and a strong agency such as The SEO Works, we hope to be able to achieve great results in the UK.”

By following an SEO-focussed digital PR approach, the team at The SEO Works will be able to rely on their creative capabilities and data-driven approach to help go from strength to strength.

The appointment comes amidst a series of award wins for the team, including at the European Search Awards for fellow e-commerce business Luxe Watches - who relished the benefits of a successful digital PR strategy.

“We are extremely excited to lead this strategy for the team over at We have a clear understanding of what they expect from us and also know the pathway we will need to take in order to help fulfil their expectations. We look forward to getting started!” said Alex Hill, Sales Director at The SEO Works.

The SEO Works specialises in SEO, PPC, Digital PR, Web and Paid Social advertising and has many clients within the eCommerce sector, including Decathlon, TJ Hughes, Denby, Rab, and Weldricks Pharmacy.

You might also be interested in

Students get set to go global with international industry placements

Wed 17th April 2024

Students at The Sheffield College are getting set to go global with the launch of international industry placements.

Ryan Wilkes and Liam Buttery promoted to Director at Shorts

Tue 16th April 2024

Shorts are delighted to announce the double promotions of Ryan Wilkes and Liam Buttery to the positions of Directors within the Owner Managed Business team with effect from 1st April 2024.

Naylor Industries Shines at Get Up to Speed Event, Inspiring Future Talent

Tue 16th April 2024

Naylor Industries, a fourth-generation family business renowned for its excellence in the manufacturing industry, made waves at the recent Get Up to Speed event, held in collaboration with Workwise at Magna Science Adventure Centre on March 20th.

Apprenticeship scheme for South Yorkshire businesses reaches new milestone

Tue 16th April 2024

A new scheme that provides apprenticeship advice and support to businesses across South Yorkshire has reached a key milestone.