Magnificent Seven Tackle 75km For Charity

25th July 2016

A team of intrepid explorers from Sheffield's business community is hoping to hike up its fundraising total for The Children's Hospital Charity, completing a 75km trek in under 24 hours.

Seven local business people from Counter Context, Quality Context and Fernie Greaves have pledged to raise over £7,500 in sponsorship to complete the Peak Challenge this summer. Members of the team have already been clocking up training miles by swapping wheels for walking on their daily commute to work. The trekkers will also be completing a night time navigation course to ensure they can safely cross the peak terrain in the dark. Setting off at 9pm on Friday 19 August, the circular route takes the walkers from their starting point in the Hope Valley through the Peak District's beautiful but challenging landscape. They will cover a total of 75km (47 miles) including 2000m of ascent, within a time limit of 24 hours. Counter Context and sister company Quality Context are committed supporters of The Children's Hospital Charity. The trek is their latest fundraising initiative, complementing their sponsored elephants in The Herd of Sheffield, which launched earlier this month. The team is now asking the public to show their support and help to raise vital funds for the hospital by sponsoring them. Executive Director of Counter Context, Alexis Krachai said: -The Children's Hospital is integral to Sheffield; it makes a huge difference to lives of children and their families, in the city and much further afield. -We've set an ambitious fundraising target and we're taking on a very ambitious physical challenge but I'm confident that we'll achieve both for this important cause. We'd appreciate any support that members of the public feel they can give and I think this will really spur us on when our legs are aching towards the end! You can sponsor the team on Just Giving: www.justgiving.com/fundraising/charity-context . To follow their progress, visit Counter Context's website: www.countercontext.com/blog or follow the company on Twitter @countercontext.

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