PR students to benefit from new partnership

12th June 2013

Public relations and communications students at Sheffield Hallam University are to benefit from a new partnership with the Public Relations Consultants Association (PRCA).

The University has joined forces with the PRCA to give students the chance to network with future employers and find out about work placement opportunities and graduate schemes. Access to training courses recognised by PR professionals along with advice on best practice will also be made available to them. The partnership will allow Sheffield Hallam's teaching staff to form more links with prospective employers across the country and build relationships with fellow members in the local area. Dr Russell Jackson, course leader for public relations at Sheffield Hallam, said: "I'm delighted we've achieved Partner University status. "A partnership with the PRCA is a natural fit for Sheffield Hallam University as both organisations are dedicated to raising standards in PR and communication. "We look forward to offering our students all the benefits of this new relationship such as the PRCA's training, networking and sharing best practice for a long time to come." Tim Sinclair, chairman of the PRCA's Yorkshire, Lincolnshire and North East group said: -It's great to welcome Sheffield Hallam University and many future PR practitioners to the PRCA. I strongly advise the students to take advantage of the opportunities the Association offers them.