Pride of Place comes to Sheffield!

18th April 2024

Today’s young people are tomorrow’s leaders, entrepreneurs, and innovators.

Tim Roberts the CEO of Henry Boot and chair of the Pride of Place, calls on all employers across the city to back this campaign to ensure all our young people, regardless of background, achieve their full potential.

What is the Sheffield Pride of Place?

Sheffield Pride of Place (PoP) established by Business in the Community, is a business-led forum connecting the private, public and voluntary sectors in Sheffield, to create economic opportunity, address societal issues and deliver long-term transformative change in our communities.

PoP members, Business in the Community, Aviva, Henry Boot, Mott Macdonald, University of Sheffield, Sheffield Hallam University, Sheffield Chamber of Commerce, Sheffield City Council, Voluntary Action Sheffield, NHS Integrated care partnership and SADACCA are asking local businesses to join them in helping to inspire the next generation in schools, colleges and other educational settings across the city.

Why should you get involved?

Research suggests that four or more encounters with employers can significantly improve the life outcomes for young people, strengthen the link between education and the world of work, and drive a more inclusive and productive local economy. In a tight labour market, engagement with young people provides employers with an opportunity to recruit and develop local talent and grow their brand profile, whilst raising the attainment, aspiration and work-readiness of young people.

See it Be it in Sheffield!

We are partnering with Sheffield City Council’s See it Be it in Sheffield campaign to increase our employer engagement in schools and colleges by:

  • Providing targeted and focused support for 25 secondary schools in areas of deprivation and low social mobility, ensuring every young person in these schools has at least one meaningful encounter with an employer a year
  • Creating an offer to primary schools to broaden horizons, raise aspirations and challenge future-limiting stereotypes, ensuring they keep an open mind about the world of work as they move through education
  • Supporting the development of technical and vocational pathways for young people aged 16-18 though a new Post 16: Careers Made in Sheffield campaign
  • Extending our support to young people who are Not in Employment, Education or Training (NEET), or at risk of becoming NEET

Once the campaign is up and running, there will be a wide range of opportunities available across a variety of settings, so whether you and your people can spare half an hour or half a day, there will be something for you to get involved in.

Opportunities in schools and colleges will include:

  • Mock Interviews
  • Careers Talks
  • Workplace Visits
  • Mentoring
  • Skills Workshops
  • Enterprise skills

…and more!

We can also work with you to tailor your own activities or deliver an existing offer, targeting skills gaps specific to your sector, or schools / colleges local to your workplace.

With your help, we can ensure that more young people in Sheffield can achieve their full potential, regardless of their background.

To find out more and pledge your support: Complete this online form: https://tinyurl.com/PoPPledge. Someone from the See it Be it Team will then be in touch to discuss next steps.

“Henry Boot are one of Sheffield’s well known longstanding businesses and I am proud to represent the company and Chair the Sheffield Pride of Place Board. I am confident that the See it Be it campaign will inspire and inform a generation of learners across the city and provide them with aspirations for the future” Tim Robert, CEO of Henry Boot.

Thank You; Sheffield is better when we work together!

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