Red Kite SEO helps small businesses do big things.
19th May 2021
Getting your brand online has never been easier.
Your website is your online brochure to show the world your business, explain who you are and how to contact you.
It's knowing the suitable methods to deliver marketing that puzzles many people. Most business owners don't have the time to stop and learn it, so either tries what they think works or hire an SEO company. It is vital for reaching online customers and building a digital channel of enquiries for your business.
Adapt to Change and Overcome Obstacles.
Pete Hogg established Red Kite SEO in 2014 to help small businesses grow and overcome the struggles faced against larger and national companies.
Driving large volumes of traffic to a website is great, but if the visitors don't take action, then these are just "vanity metrics". The only thing that matters is the revenue you're making and the results your clients are getting.
Innovation is a part of business, and digital marketing is a necessity to grow the customer base.
"In February 2021, the online search engine Bing accounted for 6.7 per cent of the global search market, while market leader Google had a market share of 86.6 per cent."
source: www.statista.com/statistics/
Red Kite SEO targets popular search engines to deliver fresh enquiries to your business from your website. It's safe to say that not having a web presence in major search engines is a missed opportunity to connect with potential customers.
Digital Marketing That's Clear And Effortless To Keep You Ahead Of The Game.
Red Kite SEO provides a One-Stop Digital Agency To Help You Succeed and connect you with online clients. You receive a clear and transparent service, delivered on time and budget. Data is at the heart of delivery, tracking and measuring results.
Applying the adapt and overcome mentality to frequent changes with algorithm updates from Google, and keeping up-to-date with training and personal development in the digital marketing world, is key. Keeping up with the latest changes provides a better service to clients.
How Red Kite SEO delivers digital marketing services.
The main stages of Red Kite's digital services are:
- Branding
- Web design
- Digital marketing
- Limpid process
Together, the outcome increases your Google presence and delivers your business enquiries.
Branding and Building Brand Awareness
Branding is not just a logo.
No matter what size of business, branding is critical. It's what the customer sees and experiences throughout every touchpoint of the company. From the tone of voice used when answering a phone to invoicing and posting on social media.
Red Kite SEO helps a company to create a clear voice, style and messaging to use across the whole business.
Website Design
Did you know that "It takes about 500 milliseconds (that's 0.5 seconds) for users to form an opinion about your website? And determines whether they like your site and whether they'll stay or leave?"
A website design will use the business branding guide to develop the site. In doing so, it will help your brand identity and entity on the web. Each website built gets designed to maximise SEO effort and provide fantastic UX (user experience)
When your sites appear on the first page of major search engines such as Google, customers are more likely to trust a brand they have heard of than other brands that don't have a strong web presence.
Digital Marketing Services and the Building Blocks to Position Your Business At The Top.
Red Kite SEO will break down digital marketing services into building blocks. Depending on what the business needs when becoming a digital partner will determine which blocks will get the best results.
A brief overview of service blocks:
- Digital PR
- Google My Business
- Reputation management
- Search engine optimisation.
- PPC (Paid Advertising)
All pieces play a vital part in a marketing strategy.
One of the reasons for having a website is to stand out from your competition and increase your customer base. Businesses with an SEO optimised website bring more customers and grow as twice as fast as businesses that do not have one.
The Limpid Process
The limpid process could get called content marketing, content syndication, backlink building, or all of the above in a nutshell. These all combined into one are just part of the process. Red Kite SEO takes it a step further by targeting a specific keyword phrase and tunning the copy that aims at a part of your sales funnel.
Do you want expert advice to help you level up your marketing?
Many businesses often want a second opinion on their current marketing or run their ideas past a different set of eyes. So, I have made it easy for you to do this.
Book a bitesise session with Red Kite SEO.
These 30-minute sessions are for brands who want some guidance and advice.
- Do you have ranking fluctuations?
- Do you want some expert advice on your content?
- Do you need someone to tell you the primary data you should be tracking?
- Do you want some help on where to get started?
These are just some of the things Red Kite SEO can help you with. But honestly, this is an opportunity for you to ask whatever you want.
Ready to level up your marketing?
Book your bitesise session. Contact Red Kite SEO via the webform, and schedule a time to discuss your digital marketing strategy.