Sheffield United Sign Principal Partnership Deal with Randox
28th May 2021
Sheffield United today announces a new three-year agreement with the global health diagnostic specialist Randox as its principal club partner.
The partnership will begin for the 2021/2022 season, with both the Blades men’s first team and women’s first team wearing the Randox logo across their jerseys for the duration of the agreement.
The partnership will bring the club together with one of the world’s fastest-growing medical diagnostic companies. Randox, who have in recent times become known for their headline sponsorship of the Grand National; extended their partnership of the festival in December 2020 for a further five years.
Established in 1982 in Northern Ireland by leading medical scientist, Dr. Peter FitzGerald CBE, Randox is the largest healthcare diagnostics company from the UK and Ireland. In 2019 Randox manufactured over four billion tests and operated in over 145 countries. The company employs more than 2,000 staff, including more than 450 research scientists and engineers, with key facilities located in Co. Antrim and Co. Donegal.
Randox have also been heavily involved in battling the ongoing threat of COVID-19 and, based on almost 40 years of diagnostic experience, quickly developed a test to accurately identify the virus. Through the enormous effort and commitment of its staff, Randox now operates at a capacity of 500,000 COVID-19 sample tests per day, and have carried out in excess of 13 million tests in the national testing programme.
Paul Reeves, head of commercial for Sheffield United, said: “We are tremendously proud to be beginning this partnership with Randox, one of the most exciting and dynamic health diagnostic companies in the world. This partnership will showcase the unique capabilities of Randox to help transform the way the world invests in health diagnostics. With their name on the front of the Blades shirt and other key inventory, Randox will build global awareness of its technology and diagnostic services. With health and wellbeing being in the spotlight now more than ever, we are really looking forward to working with Randox, who will be able to offer their services to both our male and female players and our fanbase.”
Dr. Peter FitzGerald CBE, Randox chief executive officer, said: “We are very excited about this partnership and the opportunity to align Randox with Sheffield United Football Club, not only is Sheffield the birthplace of football, but it is also one of the fastest growing cities in developing sports science and medical technology which we are very keen to see how we can look to assist through our services. We are extremely proud to be the principal partner of the Blades and to be a part of the club’s progress in the years to come.”
More information on Randox products and services is available at www.randox.com